Adobe AI Assistant

Went zero to one to launch Creative Cloud's first cross-app agentic product and platform, breaking down 20+ years of siloed product barriers to help creatives focus more on what they love and less on the asset management, batch actions, and tool barriers they don't.

I defined strategic concepts shaping the roadmap through to shipping PRs to production with AI, collaborating with cross-functional stakeholders across orgs under tight technical and timeline constraints. Specifically for the beta launch, I led the design of the interaction model, AI behavior, and future R&D to shape roadmap.

Impact

• Led design of dynamic, interactive artifact patterns designed to return hands-on creative control to creative professionals, which is now powering agentic experiences across Firefly & Creative Cloud.
• Defined strategic concepts, initial cross-app vision prototype teams across Firefly now build off, and aligned cross-functional executive stakeholders around future vision to directly shape roadmap.
• Designed & shipped skills used 100k+ times directly to production based on user reached
• Identified gap between design intent and application in system prompts and led design on agentic behavior with cross-functional partners to build key design & user differentiators into AI evals system.
• Unblocked design team at project kickoff by initiating opportunity identification framework which helped position design as a strategic partner, leading to multiple workshops I led to align on key open questions with cross-functional executive stakeholders.